Story

Erwin Steijlen is an award winning composer, creative director and an entrepreneur with a somewhat disruptive view on business. With his unique “Music First” method he shows organizations how to use music to communicate with their clients, staff and fans.
Erwin: “Music = Communication, We all have a musical brain and every organization really has its own sound”.

In 2020 his “Sound of the City” concept went viral when Tilburg became the first city in the world to employ music in their identity!

Erwin works with pioneering brands and organizations that also believe in the Power of Music. Music based on DNA of client, brand, product or event.
Goal: “Bring better music and art to the world.
Method: “Always start with music”

On his inspiring stage performances Erwin tells a story about following dreams based on passion and perseverance. Daring to change and finding your own ‘super power’ brings success, leads to growth and inspires people.

Erwin works with many Global brands and artists such as VW, BMW, Netflix, Nike, Verizon, LG, Bentley, Pink!, Shakira, DJ Fedde LeGrand, Cirque du Soleil and the United Nations.

He is also the proud co-founder and creative director of Music First Group